{"id":1405,"date":"2023-01-18T18:38:18","date_gmt":"2023-01-18T18:38:18","guid":{"rendered":"https:\/\/workvalue.net\/education\/?p=1405"},"modified":"2023-01-30T11:04:56","modified_gmt":"2023-01-30T11:04:56","slug":"purpose-driven-organisation","status":"publish","type":"post","link":"https:\/\/workvalue.net\/education\/2023\/01\/18\/purpose-driven-organisation\/","title":{"rendered":"Purpose-Driven Organisation"},"content":{"rendered":"\n<h3 class=\"has-luminous-vivid-orange-color has-text-color\">Reflectir sobre os factores que energizam a cultura da organiza\u00e7\u00e3o perante a sua vis\u00e3o, prop\u00f3sito, miss\u00e3o e valores, num exerc\u00edcio onde a convic\u00e7\u00e3o \u00e9 o elemento diferenciador para as escolhas e as decis\u00f5es que alimentam o clima interpessoal e empresarial.<\/h3>\n\n\n\n<h3><em>Qual a raz\u00e3o de ser da empresa?<br>Que mudan\u00e7a pretende ver no Mundo?<br>Que legado quer deixar para as pr\u00f3ximas gera\u00e7\u00f5es?<\/em><\/h3>\n\n\n\n<h3><img loading=\"lazy\" width=\"743\" height=\"380\" class=\"wp-image-1472\" style=\"width: 750px;\" src=\"https:\/\/workvalue.net\/education\/wp-content\/uploads\/2023\/01\/Simon-Sinek.png\" alt=\"\" srcset=\"https:\/\/workvalue.net\/education\/wp-content\/uploads\/2023\/01\/Simon-Sinek.png 743w, https:\/\/workvalue.net\/education\/wp-content\/uploads\/2023\/01\/Simon-Sinek-300x153.png 300w, https:\/\/workvalue.net\/education\/wp-content\/uploads\/2023\/01\/Simon-Sinek-594x304.png 594w\" sizes=\"(max-width: 743px) 100vw, 743px\" \/><br><br>Objectivo<\/h3>\n\n\n\n<h4>Proporcionar uma sess\u00e3o imersiva sobre o impacto da organiza\u00e7\u00e3o num mundo onde a raz\u00e3o de ser dos modelos de neg\u00f3cios oscila entre o lucro e a cria\u00e7\u00e3o de valor para a Sociedade<\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" src=\"https:\/\/workvalue.net\/education\/wp-content\/uploads\/2023\/01\/Profit-and-Purpose.png\" alt=\"\" class=\"wp-image-1476\" width=\"315\" height=\"314\" srcset=\"https:\/\/workvalue.net\/education\/wp-content\/uploads\/2023\/01\/Profit-and-Purpose.png 426w, https:\/\/workvalue.net\/education\/wp-content\/uploads\/2023\/01\/Profit-and-Purpose-300x300.png 300w, https:\/\/workvalue.net\/education\/wp-content\/uploads\/2023\/01\/Profit-and-Purpose-150x150.png 150w, https:\/\/workvalue.net\/education\/wp-content\/uploads\/2023\/01\/Profit-and-Purpose-250x250.png 250w\" sizes=\"(max-width: 315px) 100vw, 315px\" \/><\/figure>\n\n\n\n<h1 class=\"has-luminous-vivid-orange-color has-text-color\">Formato e Metodologia<\/h1>\n\n\n\n<h4><strong>\u2022<\/strong> <strong>Forma\u00e7\u00e3o Intra-Company Training com conte\u00fados personalizados<\/strong><br>\u2022 <strong>Formato presencial ou remoto<\/strong><br>\u2022 <strong>Sess\u00e3o de meio-dia com <em>short-breaks<\/em>, dividida entre conceitos, guidelines e envolvimento da equipa no processo de pensamento estrat\u00e9gico orientado a casos pr\u00e1ticos<\/strong><\/h4>\n\n\n\n<h1 class=\"has-luminous-vivid-orange-color has-text-color\">T\u00f3picos abordados<\/h1>\n\n\n\n<p><strong>Why Purpose?<\/strong><br>\u2022 <strong>A trilogia b\u00e1sica<br>\u2022 Enquadramento e evolu\u00e7\u00e3o<br>\u2022 Formas de abordagem<\/strong><\/p>\n\n\n\n<p><strong>Fases de Produ\u00e7\u00e3o:<\/strong><br>\u2022 <strong>Defini\u00e7\u00e3o<\/strong> (<em>Knowing &amp; Conviction Step<\/em>)<br>\u2022 <strong>Implementa\u00e7\u00e3o<\/strong> (<em>Activation Step<\/em>)<br>\u2022 <strong>Comunica\u00e7\u00e3o<\/strong> (<em>Share our purpose step<\/em>)<br>\u2022 <strong>Medi\u00e7\u00e3o<\/strong> (<em>Measure &amp; monitor step<\/em>)<\/p>\n\n\n\n<h1 class=\"has-luminous-vivid-orange-color has-text-color\">Inclu\u00eddo na sess\u00e3o<\/h1>\n\n\n\n<h4>\u2022 <strong>Conte\u00fado e documentos de suporte<\/strong><br>\u2022 <strong>Certificado de Participa\u00e7\u00e3o<\/strong><br>\u2022 <strong>Livros&nbsp;\u201c<a href=\"https:\/\/workvalue.net\/books\/\">Marketing Mindset<\/a>\u201c&nbsp;e&nbsp;\u201c<a href=\"https:\/\/www.fnac.pt\/Marketing-Futureland-Antecipacao-e-Resposta-ao-Futuro-do-Marketing-Luiz-Moutinho\/a9811877\">Marketing Futureland<\/a>\u201c<\/strong><\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" src=\"https:\/\/workvalue.net\/education\/wp-content\/uploads\/2023\/01\/Chief-Hapiness.png\" alt=\"\" class=\"wp-image-1475\" width=\"589\" height=\"369\" srcset=\"https:\/\/workvalue.net\/education\/wp-content\/uploads\/2023\/01\/Chief-Hapiness.png 899w, https:\/\/workvalue.net\/education\/wp-content\/uploads\/2023\/01\/Chief-Hapiness-300x189.png 300w, https:\/\/workvalue.net\/education\/wp-content\/uploads\/2023\/01\/Chief-Hapiness-768x483.png 768w, https:\/\/workvalue.net\/education\/wp-content\/uploads\/2023\/01\/Chief-Hapiness-594x373.png 594w\" sizes=\"(max-width: 589px) 100vw, 589px\" \/><\/figure>\n\n\n\n<h3 class=\"has-cyan-bluish-gray-color has-text-color\"><em><strong>\u201c<\/strong><\/em><strong><em>The new generations of decision makers has a different perspective about business&#8221;<\/em><\/strong><\/h3>\n\n\n\n<p class=\"has-black-color has-text-color\"><strong><a href=\"https:\/\/workvalue.net\/education\/2017\/04\/12\/condicoes-de-inscricao\/\">Condi\u00e7\u00f5es dos Servi\u00e7os Formativos<\/a><\/strong><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/workvalue.net\/education\/#section-contact\"><img loading=\"lazy\" width=\"224\" height=\"56\" src=\"https:\/\/workvalue.net\/education\/wp-content\/uploads\/2023\/01\/image.png\" alt=\"\" class=\"wp-image-1457\"\/><\/a><\/figure><\/div>","protected":false},"excerpt":{"rendered":"<p>MMA 2023<\/p>\n","protected":false},"author":1,"featured_media":1410,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[54,53,19,55],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Purpose-Driven Organisation - Marketing Mindset Academy\u2122<\/title>\n<meta name=\"description\" content=\"Sess\u00e3o imersiva sobre o impacto da organiza\u00e7\u00e3o num mundo onde os neg\u00f3cios oscilam entre o lucro e a cria\u00e7\u00e3o de valor para a Sociedade\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/workvalue.net\/education\/2023\/01\/18\/purpose-driven-organisation\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" 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